She Negotiates is the premiere destination for business, professional and entrepreneurial women determined not only to shatter the glass ceiling individually, but also on behalf of their gender.


Lisa Gates

T: +1 (805) 448-4020

E: lisa@shenegotiates.com

I am your get out of jail free card. I'm the one who will help you seize your power. Not just the power to achieve your career and business ambitions, but the power that comes from connecting your self worth with your net worth.

I am an executive and professional development coach, and when I first began my coaching career in 2006, my natural market was women like me. Cubicle expats (or soon to be), creatives, and entrepreneurs. To a person, I began to notice a curious pattern. Women were great at designing and strategizing plans, but had great difficulty negotiating them. The more important the ask, the more they dug in their heels.

So I gathered up my career in PR and marketing, my work as an actress and writer, my training as a coach, and added negotiation to my toolkit. I called my lawyer friend Victoria Pynchon, now my business partner, and talked about the many issues my clients were facing. About five hours later, we hatched a plan to teach a course together, and at the end of our first online course I said, “This is not just a course, it’s a business.”

I use my eclectic background to help women harness new narratives that improve their communication, leadership and career opportunities. I also design trainings that help women clarify and express their unique value in a way that connects their career objectives with the goals of their organization.

I’m the proud author of a set of video tutorials that are available online at lynda.com, including Negotiation Fundamentals, Resolving Conflict, and Coaching and Developing Employees. I’ve been a frequent contributor to Forbes Woman, and our work here at She Negotiates has been featured on NPR and CNN, The New York Times and The Wall Street Journal, as well as online magazines such as Huffington Post, Daily Muse, and Daily Worth.

While we’re at it, here’s a sampling of organizations that have benefited from my facilitated trainings: Deloitte, lynda.com, Shutterstock, Bainbridge Graduate Institute, Miami University, Journalism and Women Symposium, West Hollywood Women's Leadership Conference, and UC Santa Barbara, among others.

When I’m not consulting or teaching and training, I can usually be found hiking or indulging my love of theatre and storytelling. Pleased to digitally meet you, I’m really glad you’re here. More about my consulting work here. 


Victoria Pynchon

T: +1 (323) 852-1535

E: victoria@shenegotiates.com

I want to start a revolution. You heard me: I want to help women in positions of power subvert workplace structures and advance the cause of all women. I want to champion interest-based, collaborative systems of dispute resolution in order to put the personal back into the parties’ calculations, and address their unique needs and desires.

If you already guessed that I’m a lawyer, this part will not come as a shock: I spent 25 years in the legal world before earning my legal masters degree in dispute resolution from the world-famous Straus Institute at Pepperdine University School of Law. The knowledge, wisdom and skills I gained at Straus can be found in my two books on dispute resolution, The Grownups' ABCs of Conflict Resolution, Second Edition (She Negotiates Press, 2013) and Success as a Mediator for Dummies (Wiley, 2012).

While my focus now is on closing the wage and income gap for women as a negotiation consultant, trainer and speaker, I’ve been training lawyers and business people of both genders in mutual benefit negotiation strategies since 2005. 

For your perusing enjoyment, here’s a list of my recent keynote engagements: the Ms. J.D. Conference, the Annual Pennsylvania, Massachusetts and Texas Conferences for Women, the Regional Conferences of the Association of Legal Administrators ("ALA") in Honolulu and Anchorage, the Annual Conference of Private Law Librarians, the South Carolina, Florida, Colorado and Los Angeles Women Lawyers' Associations,  the Annual Conference of the National Women's MBA Association, the Association of Women Accountants, the American Bar Association Leadership Academy, and the Annual Meeting of the Association of Women's Bar Associations.

And Lisa is right, it didn’t take us but one workshop to realize that what we offered together went beyond an event and belonged as a business. Thus, She Negotiates was born. Our work has been featured on NPR's "All Things Considered," New York Times, CNN, Wall Street Journal, and dozens of smaller news outlets. My writing on conflict resolution has also been published in the academic press.

I graduated with a J.D., Order of the Coif, from U.C. Davis in 1980, and continue to mediate and arbitrate the type of commercial cases I litigated for 25 years. Old habits die hard.

When I’m not starting revolutions, you can find me walking the fabulous neighborhoods of Los AngelesMore about my consulting work here, and my mediation and dispute resolution services here.