EVENTS

AIGA: How to Set and Get Your Market Value

Entrepreneurs and freelancers face unique challenges in today’s global economy.

In this 90-minute interactive webcast, free for all AIGA members, negotiation expert Lisa Gates will guide you through a process for evaluating your market, your niche, and your optimal numbers:

  1. Taking stock of your current reality—your market and your income
  2. Recalibrating your fees based on your value, not your needs
  3. Planning your concessions in advance
  4. Dealing with objections and resistance

This session is focused on negotiation success strategies for entrepreneurs and freelancers. However, in-house and agency designers will also find these skills useful and are welcome to join.

Information and registration HERE.